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PAKKA LIMITED AND BRAWNY BEAR TO LAUNCH COMPOSTABLE FLEXIBLE PACKAGING

Pakka Limited (formerly known as Yash Pakka Limited), a manufacturer of compostable packaging solutions, has launched compostable flexible packaging.

The innovation will be launched in partnership with Brawny Bear, a nutrition company that makes healthy food products. This represents a significant stride forward for India’s packaging market, which is valued at over $70 billion. 

Pakka Limited’s foray into flexible packaging is the natural evolution for the company that has dedicated four decades to producing compostable pulp and paper packaging solutions and molded tableware. With plans to produce such packaging solutions in significant volumes in the next three years, the company’s global manufacturing facilities in Ayodhya, India and Guatemala, America are poised to become hubs of innovation and production. 

The launch of compostable flexible packaging comes amidst a growing global market for such solutions. According to a report by Mordor Intelligence, the Indian packaging market is set to grow at a CAGR of 12.6 per cent from 2023 to 2028. While the average per capita consumption of flexible packaging stands at 28 kg worldwide, India currently stands at 11 kg per capita, showcasing an untapped market with enormous growth potential.   

Shivaam Tibrewal (founder), Brawny Bear said, “Brawny Bear’s unwavering mission is to deliver health-conscious consumers with an array of Healthy No Added Sugar Foods that redefine the boundaries of quality and flavor. Simultaneously, we are dedicated to fostering a sustainable business ecosystem that echoes our core values. This vision finds its perfect ally in an exciting new partnership with Pakka that embodies Brawny Bear’s objectives.”  

Ved Krishna, strategy head, Pakka said,” We are so excited and proud to be associated with Brawny Bear chocolates, a company that is truly committed towards sustainability. We have been working on evolving a compostable packaging solution for years and this will be our first launch. I would like to thank the Brawny Bear team for their trust in us and for their desire to contribute towards a healthier and cleaner planet. We wish them all the success.”

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